Few people know wood like the crew from Shwood. Sure you’ve heard of their wooden sunglasses but this little clip takes you on a trip to the days when the ingenuity of real craftsmen brought us the objects we use in everyday life. You’ll find no plastic or epoxy here. The video delivers a masterclass in surfboard carpentry, complete with surfing action, chickens and the retro lifestyle of your dreams.
It’s also a lesson in how what might otherwise be considered junk can, with a little creativity and effort, be transformed into objects of beautiful form and elegant function.
What they’re saying on Vimeo:
Shwood founder Eric Singer teams up with friends to create a unique wooden surfboard. Watch how Singer and company process and shape this functional one-of-a-kind board using reclaimed wood found on the Oregon coast.
The construction process was guided by the expertise of Joe Blecha, a bona fide virtuoso of custom surf and snowboard construction.
Kahana Kalama, professional surfer turned shop-owner, was there to test the limits of the handmade board upon its completion.
Based in Portland, Oregon, Shwood creates handcrafted wooden eyewear using fine exotic hardwoods. Shwood’s in-house manufacturing process merges precision technology with classic skilled craftsmanship to create a timeless art form. Every step from veneering and precision lens cutting, to shaping and finishing is conducted in our own Portland-based workshop to promise an entirely handcrafted eyewear piece.
Video: Joe Stevens
Additional filming: Wes Scheler
Music: Sonny & The Sunsets – “Too Young To Burn (Instrumental)”
The Black Tambourines – “27-25 Blues”
Experiment No. 3 – Scrap Surf is a surf video by Shwood Eyewear
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