Press Release
ROXY is proud to announce the launch of RGTV – a bold new episodic video series created to connect with the new generation of ROXY girls through real, raw, and relatable storytelling. Featuring scenes filmed by the athletes themselves, RGTV offers an unfiltered look into the lives of ROXY athletes, capturing everything from everyday routines to epic surf adventures, while highlighting each girl’s unique personality.
With candid conversations, behind-the-scenes moments, and authentic glimpses into their dreams, struggles, and friendships, RGTV invites viewers to experience the world of ROXY girls like never before. Streaming on YouTube, the series aims to inspire, entertain, and build a deeper connection with the next generation of ROXY fans.
Following the trailer drop on May 18, the brand is thrilled to officially kick off RGTV with the premiere episode: “The Maldives.” In this first installment, six ROXY surfers set off on what should be a dream trip: a brand photoshoot in paradise. But the seventh character, Mother Nature, had other plans. What begins as a glamorous surf escape quickly turns into a raw and chaotic adventure—complete with travel mishaps, seasickness, stormy nights, and moments of pure, unfiltered joy.
Credit: ROXY. Athletes from left to right: Coco Cairns, Kohai Fierro, Zoe Grospiron, Chloe Calmon, Maluhia Kinimaka, Izzi Gomez
New episodes will drop bi-weekly on YouTube from May 22 to June 19, each diving deeper into the lives, relationships, challenges, and adventures of the ROXY girls.
Episode 1 premieres this week — May 22. Available on Youtube.com – @Roxy
ABOUT ROXY
ROXY has been celebrating the power of women to make waves and move mountains since 1990. The first and only exclusively-female global action sports brand, ROXY specializes in the development and design of trend-leading, technically innovative lifestyle and performance wear inspired by the Mountain & the Wave. By creating first-of-its-kind products designed for surfing, winter sports, fitness and yoga & cultivating a breed of female pioneers who changed the course of sport, ROXY has empowered all women to challenge the status quo in every arena of their lives.